Privacy Policy

Privacy Policy for Brand Boostrs

Last Updated: March 25, 2025

At Brand Boostrs, we are committed to protecting your privacy and ensuring the security of your personal information in accordance with the Privacy Act 2020 of New Zealand. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website (www.brandboostrs.com), engage with our marketing services, or interact with us as a client, partner, or visitor. As a New Zealand-based business, we adhere to the Information Privacy Principles (IPPs) outlined in the Privacy Act 2020. By using our services, you agree to the terms of this Privacy Policy. If you have any questions, please contact us at privacy@brandboostrs.com.

1. Information We Collect

We collect information to provide and improve our marketing services for kitchen remodeling businesses. The types of information we may collect include:

Personal Information: When you contact us, sign up for our services, or request a consultation, we may collect your name, email address, phone number, company name, and billing information (IPP 1: only collect what is necessary for our purpose).
Client Data: As a marketing agency, we may process data on behalf of our clients (e.g., customer lists, email addresses, or analytics data) to run advertising campaigns, email marketing, or local SEO services.
Website Usage Data: We collect information about how you interact with our website, including your IP address, browser type, device information, pages visited, and time spent on our site, using cookies and similar technologies (IPP 3: we will inform you when collecting this data).
Marketing Analytics: We may collect data related to the performance of our marketing campaigns, such as click-through rates, ad impressions, and user engagement metrics, to optimize our services.

2. How We Use Your Information

We use the information we collect for the following purposes, in line with IPP 10 (use for the purpose it was collected):

To Provide Services: To deliver our marketing services, such as running ad campaigns, optimizing local SEO, managing email marketing, and collecting client feedback for kitchen remodeling businesses.
To Communicate: To respond to your inquiries, send updates about your campaigns, and provide information about our services, including promotional offers (you can opt out at any time).
To Improve Our Services: To analyze website usage and campaign performance, helping us enhance our offerings and user experience.
To Process Payments: To handle billing and payments for our services using secure third-party payment processors.
To Comply with Legal Obligations: To meet legal and regulatory requirements under New Zealand law, such as tax reporting or privacy obligations.

3. How We Share Your Information

We do not share your personal information unless necessary, as per IPP 11 (disclosure only when permitted). We may share your information in the following circumstances:

With Service Providers: We work with trusted third-party providers (e.g., email marketing platforms, ad networks, analytics tools) to deliver our services. These providers are contractually obligated to protect your data and comply with the Privacy Act 2020 (IPP 5: safeguarding information).
With Clients: When processing data on behalf of our kitchen remodeling clients (e.g., running email campaigns), we may share campaign performance data with them to demonstrate results.
For Legal Reasons: We may disclose your information if required by law, such as in response to a request from the New Zealand Privacy Commissioner, a court order, or to protect our rights, property, or safety.
Business Transfers: If Brand Boostrs is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any changes in ownership or use of your data.

4. Cookies and Tracking Technologies

We use cookies and similar technologies (e.g., web beacons, pixels) to enhance your experience on our website and track the performance of our marketing campaigns, in line with IPP 3 (transparency about collection).

Types of Cookies:
- Essential Cookies: Necessary for the website to function, such as maintaining your session.
- Analytics Cookies: Help us understand how visitors use our site, such as which pages are most popular.
- Marketing Cookies: Used to deliver relevant ads and track campaign performance.
Managing Cookies: You can control cookies through your browser settings or by clicking the “Cookie Preferences” link on our website. We will inform you about non-essential cookies and seek your consent before using them, as required by New Zealand privacy guidelines.

5. Data Security

We take reasonable steps to protect your information from unauthorized access, loss, misuse, or alteration, as required by IPP 5 (safeguarding information). These measures include:

Using secure servers and encryption (e.g., SSL) to transmit sensitive data.
Implementing access controls to limit who can view your information within our team.
Regularly updating our systems to address security vulnerabilities.
However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security. If a data breach occurs, we will notify you and the New Zealand Privacy Commissioner within 72 hours, as required by the Privacy Act 2020.

6. Your Rights Under the Privacy Act 2020

Under the Privacy Act 2020, you have certain rights regarding your personal information, including:

Access (IPP 6): You can request a copy of the personal information we hold about you.
Correction (IPP 7): You can ask us to correct inaccurate or incomplete information.
Complaint: If you believe we have breached your privacy, you can lodge a complaint with us, and if unresolved, with the Office of the Privacy Commissioner (www.privacy.org.nz).
Opt-Out: You can unsubscribe from marketing communications by clicking the “unsubscribe” link in our emails or contacting us.
To exercise these rights, please contact us at brandboostrs@gmail.com. We will respond to your request within 20 working days, as required by the Privacy Act 2020.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, in line with IPP 9 (not keeping information longer than necessary):

As long as you remain an active client or user of our services.
To comply with legal obligations (e.g., tax records for 7 years under New Zealand tax law).
To resolve disputes or enforce our agreements.
Once the retention period expires, we will securely delete or anonymize your data.

8. International Data Transfers

Brand Boostrs is based in New Zealand. However, some of our service providers (e.g., email marketing platforms, ad networks) may be located outside New Zealand, meaning your data may be transferred internationally. When this occurs, we ensure compliance with IPP 12 (disclosure outside New Zealand) by:

Using providers in countries with comparable privacy protections (e.g., the EU under GDPR).
Implementing contractual safeguards, such as standard contractual clauses, to ensure your data is protected to a standard equivalent to the Privacy Act 2020.
If you have concerns about international data transfers, please contact us for more information.

9. Third-Party Links

Our website may contain links to third-party sites (e.g., social media platforms, ad networks). We are not responsible for the privacy practices of these sites. We encourage you to review their privacy policies before providing any personal information.

10. Children’s Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If we learn that we have collected data from a child under 16, we will delete it immediately, in line with IPP 4 (manner of collection). If you believe we have such data, please contact us at brandboostrs@gmail.com.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements under New Zealand law. We will notify you of significant changes by posting the updated policy on our website and updating the “Last Updated” date at the top. Your continued use of our services after such changes constitutes your acceptance of the updated policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: brandboostrs@gmail.com

You can also contact the Office of the Privacy Commissioner if you have a privacy concern:

Phone: 0800 803 909

Website: www.privacy.org.nz